Top 5 Super Bowl commercials

I promise I actually watched the game, but even the most extreme football fan has to admit the commercials are a game in themselves. It’s a competition to see what marketing genius can come up with the 60 seconds that make the most money. So whoever made these top five Super Bowl commercials, you’re the real MVP (sorry Brady, shouldn’t have deflated any balls).

Budweiser
I have to say, this was the commercial I was waiting for so of course I loved it. I fell in love with the budweiser ads because they’re a beer company that doesn’t use their air time for half naked girls and parties. They introduced mans best friend to the campaign last year and the second they did, they won the superbowl. Budweiser has become the master, tugging at heartstrings when the beloved puppy went MIA, but of course the happy ending makes everything okay.

Dove
All Dove needed was one line to make a killer commercial. Daddy. They address the stereotype of what it means to be a strong man, and challenged it, saying all you need is to care. Budweiser already covered one of the two ways to a successful advertisement, a cute animal, Dove took the cute kids. But it also hit home for anyone who happens to be a dad in need of deoderant to a daddy’s girl like me who just loves to aw at commercials.

McDonalds
Lovingly called “McDanks” by most of the high school population, McDonalds has been recently changing their tune when it comes to PR, taking “I’m loving it” to a whole new level. Following the trend of emotion this commercial makes everyone go aw and also hope to be a lucky customer who gets to pay in love. It’s also a nice reminder. To not take anything for granted and always make sure you love it, whatever it may be.

Always
Even though the commercial has already gone viral, it doesn’t lose any power a second time around. Ads from brands like Always and Tampax have a habit of insulting me with their portrayal of women and their “feminine hygiene needs”. But those are sent to the sidelines for this. Highlighting not a week of a woman’s life but what it means to be as strong as a girl.

BMW
This year there was a trend of using airtime to make a hard hitting message or tug at the heartstrings, but BMW was a nice timeout from all the feels. With @ being a staple in a modern teenagers vocabulary, it’s almost comical to remember when “what is the internet” was a serious question. Now the question has become, what is the next car going to do by itself? Or what will it be powered by?